Newcastle Summer Ale

Good GOD, Geordies across the globe will be horrified I’d imagine, and as for the old-timers, well they must be mortified.
I’m really not at ALL sure what style of this beer is supposed to be and S&N’s web site (including the Heineken USA site) reveals nothing. HILARIOUSLY, a ‘phone call to Heineken USA in White Plains, NY connects me with a courteous young man who tells me that no such beer exists – he takes my number and promises more research!
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PLEASE NOTE: I’ve entered it here as a Hefe, but I would not be at ALL surprised to be told it was something else entirely.
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The beer pours like a Wheat/Hefe, with a cloudy, distinctly yellow color and a frothy, light, white head. To be honest it looks pretty good. After the appearance, things go downhill fast.
An insipid, plastic taste and smell come forth and of course the body is watery. It has a touch of fruity banana in there too, but is this an attempt at a Hefe?? I just don’t know. There’s just no character here at all. The odd artificial taste lingers to produce a funny aftertaste as well.
Depressingly, obviously marketing fodder for the masses.
It’s tricky to enter this into the BA db, and to review it because I’m not all that sure what it is trying to be and in fact, at this point in tome, NEITHER is Heineken USA! Comments and corrections welcome!

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06/24/2009
Format:
on-tap
ABV: ? %
Appearance: 4
Taste: 2
Mouthfeel: 2.5
Smell: 2
Overall: 3
Total: 2.35
Series Name:
Year:

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